Privacy Policy
Effective date: September 11, 2026
Equine Conditioning Expert LLC ("we," "us," "our"), doing business as Dr. Tula, DVM, operates this website and the Conditioning Primer program. This Privacy Policy explains what information we collect, how we use it, and your choices.
1. Who we are
Equine Conditioning Expert LLC 150 SE 2nd Ave STE 1403 #6425 Miami, Florida, 33131 United States Email: [email protected]
2. Information we collect
- Information you provide directly: name, email address, and any information you submit through forms, comments, direct messages, or at checkout.
- Payment information: processed securely through Kajabi Payments. We do not store your full card number.
- Instagram interactions: if you comment on or message our Instagram account, our automation tool (ManyChat) may collect your Instagram username and message content to deliver the content you requested.
- Usage and tracking data: we use the Meta Pixel and similar tracking technologies to understand how visitors interact with our pages, measure ad performance, and show relevant ads. This may include your IP address, browser type, pages visited, and actions taken (such as viewing a page or completing a purchase).
- Cookies: our site uses cookies for functionality, analytics, and advertising purposes. You can control cookies through your browser settings.
3. How we use your information
We use the information we collect to:
- Deliver the products and content you purchase or request
- Process payments and send purchase confirmations
- Send program emails, including module delivery and related follow-up communications
- Improve our website, content, and advertising
- Respond to your questions and provide customer support
- Comply with legal obligations
4. How we share your information
We do not sell your personal information. We share information with third-party service providers who help us operate our business, including:
- Kajabi — website hosting, course delivery, email delivery, and payment processing
- Meta (Facebook/Instagram) — advertising and the Meta Pixel
- ManyChat — Instagram direct message automation
- Zapier — connecting our tools and routing your information between them
- Google (Sheets/Workspace) — internal record keeping
- Calendly — scheduling consultation calls
Each of these providers has its own privacy practices governing the data they process on our behalf.
5. Email communications and your choices
Every marketing email we send includes our physical business address and a working unsubscribe link, in compliance with the CAN-SPAM Act. You can opt out of marketing emails at any time by clicking "unsubscribe" in any email, or by contacting us at [email protected]. Transactional emails related to a purchase you made (such as receipts) may continue even after you unsubscribe from marketing emails.
6. Data retention
We retain your information for as long as needed to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements.
7. Children's privacy
Our website and programs are not directed at children under 13, and we do not knowingly collect personal information from children under 13.
8. Your rights
Depending on where you live, you may have rights to access, correct, or delete your personal information. To exercise these rights, contact us at [email protected].
9. Changes to this policy
We may update this Privacy Policy from time to time. The "Effective date" above reflects the most recent revision.
10. Contact us
Equine Conditioning Expert LLC 150 SE 2nd Ave STE 1403 #6425 Miami, Florida, 33131 United States [email protected]
